Summit
Title
Strava
Summit Launch
Role
Art Director
Lead Designer
Manifesto
Every athlete has a summit. You are hereby invited to reach yours.
Summit
Attributes
Electric
The buzz that you feel on the verge of success. The moment of accomplishment.
Stoke!
Tailwind
A digital hand at your back, propelling you along. It’s a surprise, helping you achieve when you weren’t expecting it.
Sunrise / Sunset
Speaks to the commitment of an invested athlete. Often working out during the earliest or the latter part of the day.
Confidence
Every step of the way along the journey; motivating, crew love, supportive, cowbells. We’ve been there and know that you (the athlete) can be there, too.
Let’s go get it
Your goal, our mission.
Your summit, our summit.
It’s dawn. Your song just came on.
We’re ready.
Feature Graphics
Analysis features
Safety features
Training features
Perks
Athlete
Photography
shoot
Often working out during the earliest or the latter part of the day. To be invested is to be committed.
Your goal,
our mission.
Electrifying colors
inspired by the
golden hours
Summit
Packs
Analysis Pack
Safety Pack
Training Pack
Go
To Market
Newsletters
Emails
Blog Post
In-App Ads
YouTube
Credits
Amanda Sim
Chris DuBois
Carlos Cortes
Kyle Yugawa
Ian Mathias